MANAGEMENT BIO

Bill Johnson
Project Manager & Co-Owner

Bill Johnson is the Co-Owner and overall Project Manager for the creation of SkyPark at Santa’s Village. He is responsible for Real Estate acquisition, entitlements, and daily operations. Bill’s duties include the administration of the park’s planning, engineering, construction, finance, and development. Bill coordinates between the Park, County, State, and Federal agencies.

In addition to the Park, Bill is the President and Owner Broker of Mountain Country Realty, Inc. an established Real Estate Brokerage firm with the unique distinction of being the oldest brokerage in Lake Arrowhead, California. He is past President of the Rim of the World Association of Realtors and Director for the California Association of Realtors. He currently serves on the executive board for Mountains Community Hospital and is passionate about the growth of the humanitarian non-profit, “Making Spirits Bright.”

Bill holds a Bachelor of Arts degree in Finance, with an emphasis on urban planning from California State University, Fullerton. He has been a licensed Real Estate Broker since 1991 and has extensive experience in land acquisition and development. He was raised in Corona del Mar as a child with Lake Arrowhead as a second home, until finally moving to Lake Arrowhead full time with his parents in 1982. Bill and his wife Michelle (SPSV’s Co-Founder and Creative Director) have two children who are also involved in the creation and success of SkyPark

Michelle Johnson
Executive Creative Director & Co-Founder

Michelle Johnson is the creative force at SkyPark at Santa’s Village and the Park’s Executive Creative Director. She uses her combined knowledge of both construction management and commercial art to grow the creative vision that is SkyPark at Santa’s Village. Michelle is Lead Designer for the local design company; Johnson Customs and her projects have been featured multiple times on the Lake Arrowhead Chamber of Commerce Home Tour. Michelle has also served as project manager on many local real estate projects often collaborating with local craftsmen and artisans.

Michelle has dedicated her volunteerism to bringing the arts to the local school district by both implementing and chairing the Meet the Masters Programs for 12 years. Michelle has also contributed to many beautification projects in the local schools. As a life-long resident of Lake Arrowhead and graduate of Rim of the World High School, Michelle is also a passionate outdoorswoman who enjoys hiking, mountain biking, snowshoeing, and waterskiing. Michelle and her husband Bill (SPSV’s Co-Founder and Project Manager) have two children who are also involved in the creation and success of SkyPark.

Brad Lofland
Assistant General Manager

Brad Lofland is the Assistant General Manager and head of marketing for SkyPark at Santa’s Village. Brad has seen it all and worked on hundreds of projects for the park from marketing, to park management, and even TV and film productions. Brad and his team are responsible for the park’s accelerated attendance growth year-over-year. 

Brad was first hired at SkyPark before it opened, as a night security guard, and worked his way up into upper management. Brad is a former U.S. Army Combat Medic and Paratrooper from the 82nd Airborne Division. As a decorated combat veteran, Brad earned awards for his service in Afghanistan and while stationed at Fort Bragg, North Carolina. Brad attended Army leadership courses where he graduated as an Honor Graduate. He has also studied Agriculture Business and Food Industry Management at Cal Poly Pomona. His love for business and agriculture led him to start a local gourmet mushroom farm, Mountain Family Farms. Brad, along with his wife Jamie and three children, have called the San Bernardino mountains home for six years. 

“Themed attractions have the unique ability to bring magic to life through immersive experiences. They let you imagine new possibilities and adventures. It’s transformative to feel like you’re stepping into another world with family and friends where the only thing that matters in the moment is making memories that will last a lifetime.”